Adidas has said they have reached a settlement with the rapper Ye, formerly Kanye West, to end their dispute over the brand’s ...
Adidas is winding down its affiliation with Ye on two fronts — legally and in terms of its dwindling Yeezy inventory. Wholesale in Q3 grew 13% year over year on a currency-neutral basis ...
West designed trainers under the Yeezy brand and Adidas said the loss of the business cut sales by €400m (£350m) in the first quarter of the year. Overall, total revenue fell by 1%. Despite the ...
It’s part of the business.” Adidas announced that it would be selling its leftover Yeezy inventory in batches, and donate part of the proceeds to anti-hate groups, in 2023 (Getty) The end of ...
At the top of the sneaker game, two iconic brands are facing off: Kanye West’s Yeezy line with adidas and Nike’s Air Jordans. In many ways, it’s a David and Goliath story, as the greatest ...
(Bloomberg) -- Adidas AG raised its profit target for the year amid strong demand for classic sneakers like the Samba and a boost from sales of its diminishing stockpile of Yeezy footwear.
The partnership was one of the most successful sportswear tie-ups in history and the resulting Yeezy range went on to help make West a billionaire. Ending the partnership in 2022 left Adidas with ...
"Looking ahead, Nike should benefit greatly from the lack of Adidas Yeezys in March," Nikic wrote, alluding to 11 different Yeezy styles that were released in 2022 compared to zero releasing this ...
Ye may be all-but "canceled" after his anti-semitic comments last fall led to fierce backlash and a public divorce from Adidas. But demand for his Yeezy sneakers remains high. According to ...
Excluding Yeezy products, sales would have risen by 16%, showing that Adidas’ recovering core business is becoming less dependent on the erstwhile collaboration with rapper Ye than it was last ...