Brett Jones, founder of Semper Ads, has formed an exclusive partnership with BriefLogic AI. Jones discusses this and other ...
Each week Bestads picks the very best advertising in the world, in every medium – which is reviewed by a top creative ...
Last Thursday, Leo Burnett Indonesia hosted Jakarta’s very first Portfolio Night, giving aspiring young creative talents the ...
London International Awards (LIA) has today released its 2024 Global and Regional Of The Year Winners with WPP named Global ...
Creator Content – and an all-star lineup of jury presidents. The branding category has also been split into the “New Brand Identity and Brand Identity Refresh” categories.The announcement:D&AD, the ...
Logitech ANZ’s go-to-market strategy, developed with creative communications agency partner, UMM, for the Casa Pop-Up Desk, ...
By now, I’m sure we’ve all seen the lists which appear to celebrate the best advertising work across Asia, Australia and Aotearoa. The double-page spread in question from The Work 2024, Campaign Brief ...
The three-day BPG Camels, hailed as the agency's best offsite to date ... Eleven teams tackled as many creative briefs, highlighting their ability to generate high-impact campaigns under pressure.
Depending on the undertaking, a communications brief may also be referred to as a “project brief” or a “creative brief ... That’s not how to get the best work out of your agency ...
A clear vision establishes your business’s identity for both employees and customers, defining where you want it to go and ...
Then there were said to be three: Melete (practice), Mneme (memory) and Aoede (song), perhaps embodying the basic creative process ... That’s what I like best about you, Erato sighed in bed ...